The Big Sheep Trail
Get ready to find the flock as Ōtautahi-Christchurch’s most baa-rilliant art adventure comes to town. For 10 weeks from mid-January 2027, Shaun the Sheep sculptures will transform our streets, parks, and public spaces into a vibrant, free, open-air gallery.
call for sponsors
By becoming one of our sponsors, your organisation becomes part of this extremely popular city-wide experience. It offers high-profile brand visibility, a unique opportunity to connect with new audiences, as well as supporting local creativity and showing your commitment to community.
Welcome to the Big Sheep Trail
Get ready to find the flock as Ōtautahi-Christchurch’s most baa-rilliant art adventure comes to town. For 10 weeks from mid-January 2027, Shaun the Sheep sculptures will transform our streets, parks, and public spaces into a vibrant, free, open-air gallery.
Each big Shaun will be ewe-niquely brought to life by talented local artists and sponsored by local businesses, and Little Shauns will decorated by our city’s schoolchildren and community groups, bringing creativity, colour, and a little mischief to the city. Gather your whānau, friends and colleagues and set out on an un-baa-lievable trail of discovery, exploring the city in a whole new way connecting art with heart.
But this trail is more than just woolly good fun – once the trail is done, each big Shaun will be auctioned off with proceeds going to charity.
The Big Sheep Trail proudly supports Big Brothers Big Sisters of Christchurch, helping raise awareness and funds to create life-changing mentoring ‘friendsheep’ for local tamariki and rangatahi.
At a glance
Dates: 16 January – 29 March 2027
Sculptures: 30 Big and 30+ Little Shaun the Sheep
Cost: Free!
Location: Christchurch city centre and key locations across the city
Get involved & support Big brothers Big Sisters
By bringing together artists, businesses, schools and the wider community, this woolly awesome event will help raise the funds needed to grow our mentoring programme.
Join the conversation #bigsheeptrail
Welcome to another Baa-rilliant Sponsor Spotlight for The Big Sheep Trail! 🐑
Today we’re delighted to welcome Westfield Riccarton to the Flock as one of our Sculpture Sponsors.
A familiar Christchurch favourite, Westfield Riccarton has been part of the city for generations and is home to more than 170 stores, all in one handy location. They have a strong community focus which makes them a particularly special addition.
From fashion and food to entertainment and wellbeing, there’s plenty to keep the whole whānau happy. Little ones can burn off some energy at the upstairs playground, and there’s even Monty Mornings once a month from 9.30am–12pm.
You’ll find Westfield Riccarton at 129 Riccarton Road, or you can head to westfield.co.nz/riccarton to see what’s on.
As longtime friends of our supported charity @bigbrothersbigsisterschch we’re thrilled to have Westfield Riccarton as part of the Flock for The Big Sheep Trail. 🐑
He`s on his way 🛳 How baarilliant!
We`ve just heard from Shaun, he`s steadily making his way downunder, ready to be blinged out by our amazing artists.
Currently he`s south of Singapore in the South China Sea and expects to make New Zealand shores and pass customs early to mid September.
Guess we need to get on with that welcome banner… what should we write? 🪧
Christchurch businesses, we need to have a little chat about the sheep in the room. 🐑👀
If your first reaction to sponsoring The Big Sheep Trail is:
"Lovely cause, but the charity budget is a bit tight this year…"
We may need to ewe-turn that thinking. 😉 Because this isn`t simply a charitable donation.
It`s a 10-week, city-wide, interactive marketing opportunity landing in Christchurch this summer.
Some of Christchurch’s most recognisable businesses have already seen the opportunity and jumped on board… but there’s still room in the flock, just not forever.
Think huge visibility, thousands of locals and visitors, and a trail app that can drive people straight to your offer, website or front door.
Will your business be joining them?
And yes, the feel-good bit is pretty special too: helping fund life-changing mentoring for tamariki and rangatahi through Big Brothers Big Sisters of Christchurch.
Not baaaad for a marketing investment. 🐑
Welcome to another baa-rilliant Sponsor Spotlight for The Big Sheep Trail 🐑💜
We’re thrilled to welcome @thecrossingchch to the Flock as one of our Sculpture Sponsors, and even more excited to share that they’ll also be home to our very own Flock HQ during the trail!
The Crossing team have been absolutely wonderful to work with, and we’re so grateful to have a central space where The Big Sheep Trail can truly feel at home.
Flock HQ will be the place to pop in, pick up a trail map, browse official merchandise, learn more about the trail, or have a chat with someone from our supported charity, @bbbs_chch .
Located in the heart of the city, with convenient on-site parking, The Crossing makes the perfect base for starting or finishing your trail adventure, grabbing a bite, doing a little shopping, and calling in to see the flock.
We can’t wait to open the doors and welcome you in during the trail. Thank you, The Crossing, for backing the flock and helping us create something truly special for Ōtautahi! 🐑✨
Explore The Crossing at thecrossing.co.nz
Welcome to another baa-rilliant Big Sheep Trail Sponsor Spotlight!
We’re thrilled to have @resenecolour joining the Flock as one of our Associate Partners.
With 80 years in the business, Resene are New Zealand’s leading painting and decorating specialists, helping homes, businesses and creative projects look their very best with paint, wallpaper, stains, curtains and plenty more.
And when it comes to Wild in Art sculpture trails, Resene are no lambs in the paddock. Their paints have helped bring previous trails to life, giving artists the colours, quality and expert support needed to transform sculptures into show-stopping works of art.
With a woolly impressive track record like this, we’re extremely happy to have Resene joining us; our artists will be in very good hands, and their sculptures in very good coats!
To explore the Resene colour range or get expert advice, head to www.resene.co.nz
Great to have you as part of the flock Resene!
Welcome to another Baa-rilliant Sponsor Spotlight of The Big Sheep Trail.
Today we welcome @tempero.creative to the flock as one of our Associate Partners.
Tempero Creative are a local Christchurch company specialising in all things creative. From video and film, web and app design, music and audio, Tempero Creative have an impressive and extensive portfolio.
We have partnered with Joel and his team to bring to life all things photography and videography related when it comes to The Big Sheep Trail. We are excited to have them onboard to design the trail app too! We`re very much looking forward to working alongside them on this creative adventure.
You can view their portfolio online here at https://tempero.nz/
Great to have you as part of the flock Tempero Creative!
Don’t sheep on it! 🐑
The Big Sheep Trail is shaping up to be one of Ōtautahi Christchurch’s most joyful, visible and talked-about events, and there are still a few sponsorship spots left.
This is your BIG chance to put your business in front of hundreds of thousands, rally your team around something feel-good, and show your support for local tamariki and rangatahi.
You don’t need to think of it as purely sponsorship or charity. Many are seeing it as a smart investment that fits naturally within their marketing, HR, community or social impact budget, while creating something with a much bigger ripple effect.
Don’t be the business that wishes they’d got involved.
Get in touch today to sponsor one of the Big Shauns – email shaun@bbbs.nz
#BigSheepTrail #ShaunTheSheep #ChristchurchEvents #Sponsorasheep
Today our Sponsor Spotlight is on @onlinedistributionnz as one of our baa-rilliant Associate Partners.
Online Distribution is one of New Zealand`s leading 3PL provider, offering warehousing, fulfillment and distribution around the country.
Founded in 1987 by Ben Evans, Online Distribution is a family-owned business that focuses on improving the lives of their clients when it comes to making sure their warehousing and distribution needs. You can find out more about the company here at www.onlinedistribution.co.nz/
We couldn`t store our Shaun`s safely without the support of Online Distribution. They`re also generously hosting our artists as they bring the Big Shauns to life in the communal studio space. And just quietly, they`re the fantastic landlords for our charity @bbbs_chch too!
Great to have you as part of the Flock Online Distribution.
Stay in the know
Join the flock and be the first to find out about all the baaaaa-rilliant BIG Sheep Trail news and updates. Sign up to The BIG Sheep Trail newsletter here!
Sponsor a shaun the sheep sculpture!
By becoming one of our sponsors, your organisation becomes part of this extremely popular city-wide experience. It offers high-profile brand visibility, a unique opportunity to connect with new audiences, as well as supporting local creativity and showing your commitment to community.
